Two medical students are getting a lot of attention (and Hithit.cz pledges) for their eco-friendly invention: a resusable, compostable alternative to those filmy plastic bags you fill up with produce at the supermarket.
Hana Němcová and Tereza Dvořáková developed the project under their joint venture Infiberry, a company focused on ecological food storage solutions. The Frusack is its pilot product.
The duo says that each Czech uses about 400 disposable plastic bags annually, leading to a huge impact on the environment. Their Frusack, which is made of polylactic acid, reportedly lasts for up to two years.
The bags, which will be available in an array of colors, are set to debut in early September with a public launch party at Radlická kulturní sportovna.
Němcová and Dvořáková eventually hope to reach a larger European demographic, riding the wave of a new EU dictate that says member states must reduce the average consumption of disposable plastic bags to 40 pieces per person by 2025.
The sack will be available on the Frusack e-shop from autumn, though expansion into supermarkets and design shops is in the works. A set of five is 550 CZK.