Food quality in the Czech Republic has long been a hot-button issue but the controversy has begun to play out on an international scale of late.
In February, Czech Minister of Agriculture Marian Jurečka announced that he’d be teaming up with policymakers in Slovakia and Hungary to petition the EU to ban sales of inferior food in these regions.
The news came on the heels of a food-quality comparison study of select products sold in the Czech Republic, Slovakia, Austria, Germany, and Hungary which Jurečka says confirmed his assessment that the Czech Republic is “Europe’s garbage can.”
In the meantime, a new app due to launch in January 2018 wants to give consumers the ability to rank food quality with a concept that works a bit like IMDB or its Czech counterpart ČSFD.
“We instantly bring you the most comprehensive information to enable the user to quickly understand…food composition,” founder of Foodgroot Petr Václavek, recently told Aktualne.cz.
Foodgroot discloses the quality of food by reading a product’s barcode. It uses an algorithm that rates food products by their composition, origin, eco-track, and user rating.
Václavka adds that he feels consumer initiatives such as this one are the only way to fight the issue of dual-quality food in Europe.
Foodgroot is free and will be available for iPhone and Android from January 2018.
You can pre-register at www.foodgroot.com.