Jaromír Jágr Gets His Own Lager

Jaromír Jágr Gets His Own Lager

A Jágr lager? You betcha.

Canadian microbrewery Block Three Brewing has come up with an inventive name for the company’s first-ever lager, a Czech-style pilsner.

It’s a “Jaromir Czech Jagr.” Bottles of the beer feature a caricature of the hockey legend’s mug, complete with trademark mullet.

“Being fans of hockey, the name just sort of came to us, so we decided to roll with it,” Block Three co-founder Graham Spence told NHL.com.

“I think the only complaint we have heard about the beer is that we didn’t make it 6.8 percent.” Jágr has worn #68 throughout his career.

This isn’t the first Jágr-branded consumable. Believe it or not, in the 1990s the hockey star briefly had his own brand of peanut butter:


Also read:  Czech National Bank warns of new counterfeit banknotes

Dave Park

David Park was born and raised in Baltimore and has been living in the Czech Republic since 2009 after studying journalism in Prague. No stranger to controversial topics, feel free to comment on his articles and let him know how you *really* feel.

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